Our technology
01 / Experience
We are a group of former professional riders who continue their passion for sport and technology, bringing their experience, a spirit of constant improvement, and the pursuit of new horizons to this new challenge: building a brand of cutting-edge helmets and eyewear, tested by the same specialists who make up our staff. We bring together university graduates with professional athletes, and the formula is both challenging and highly productive.
02 / Analysis
Dieci's staff is made up of industrial designers and mechanical engineers who have been internationally successful athletes. Analysis and testing of new products are constant: our staff doesn't stop at theory; we apply ourselves to study and research, taking into account what we've learned over the years as protagonists of world cycling and triathlon.
03 / Action
There is a popular saying that goes: "It's easier said than done", but we prove that saying wrong, because we are able to transform every idea into concrete action, every project into the creation of a product or the manufacturing of a prototype that we then test comprehensively and uniquely: the developer and the designer then become the athlete who tests the product, a situation that is unique in the world.